Overview dashboard
Sen. Maria Santos · All platforms · Last 7 days · Updated 2 min ago
Reputation score
Good
↑ +6 pts this week
Total mentions
12,847
↑ +12% vs last week
Estimated reach
4.2M
↑ +8% vs last week
Crisis risk score
24/100
— Low · stable
Sentiment trend — 7 days
Positive
Neutral
Negative
Platform breakdown
Recent mentions
Positive
Negative
All
Geographic heatmap — Philippines
High density (NCR)
Medium
Low
Top keywords
New assessment
Configure a one-time reputation scan across all connected platforms
Subject type
Politician
Public figure
Artist / creator
Brand
Campaign
Organization
Identity search
Full name
Keyword
Image / photo
URL / domain
Handle
Platform scope
Facebook
Twitter / X
Instagram
TikTok
YouTube
LinkedIn
Reddit
News portals
Telegram public
Viber public
Blogs / web
Geographic scope
Barangay
City / Municipality
Province
Regional
National
International
Geo-fence (custom)
Demographics
13–17
18–24
25–34
35–44
45–54
55+
All genders
Male
Female
Non-binary
ABC
C1
C2
D
E
Assessment period & language
Filipino
Taglish
English
Cebuano
Ilocano
Hiligaynon
Monitoring configuration
Real-time tracking settings · 3 active subjects · Next crawl in 3m 12s
Active subjects
Sen. Maria Santos
Active
74
Santos 2028 Campaign
Active
68
Opposition Block PH
Watching
41
Crawl frequency
15 min (real-time)
Hourly
Daily
Weekly
Monthly
● Real-time crawl active — Next cycle in 3m 12s · 12,847 items indexed today
Alert thresholds
200%
100K
Monitoring objectives
Crisis prevention
Campaign performance
Election monitoring
Competitor intelligence
Brand protection
OFW / diaspora watch
Media monitoring
Issue tracking
Public opinion research
Community pulse
Disinformation tracking
Influence mapping
Notification delivery
Mobile push notification
iOS + Android · Firebase FCM
SMS alerts (Semaphore PH)
Critical + High severity only
Email digest
Daily summary + instant crisis
WhatsApp Business alerts
Critical alerts only
Viber bot alerts
High + Critical alerts
Webhook (REST API)
All events · JSON payload
Active alerts
3 active · 1 critical · 2 medium · Requires attention
CRITICAL
Reddit · Twitter/X
12 min ago
Coordinated negative campaign detected
Reddit thread "Santos budget failure" gaining viral traction — 1,247 upvotes, 340% above 30-day baseline. Cross-platform spread to Twitter/X detected. Anomaly engine flagged possible bot amplification pattern. Immediate response recommended.
OPPORTUNITY
TikTok
3 hrs ago
Mega-influencer organic mention — 2.1M followers
@viralph23 (2.1M followers) posted an organic TikTok video praising Sen. Santos' education bill — 89,000 views, 4,102 shares, trending #PHPolitics. High-value earned media window. Amplification recommended within 6 hours.
MEDIUM · COMPETITOR
All platforms
5 hrs ago
Competitor vulnerability window open
Opposition Block PH experiencing heavy criticism on infrastructure position. #OppositionFail trending. Share of voice gap: Santos currently +34% vs competitor. Strategic positioning opportunity for infrastructure bill promotion.
AI recommendations — priority action plan
Generated now · Claude AI
1
Respond to Reddit thread within 2 hours
Address the budget delay narrative with a factual, data-backed statement. Coordinate communications team immediately. Use official senator channels for maximum credibility.
2
Amplify the TikTok organic mention now
Repost @viralph23 content through official channels with an authentic response. This is a high-value earned media moment with 2.1M audience reach. Window closes in approximately 6 hours.
3
Post infrastructure bill progress update today
Optimal time: 6–8 PM on Facebook and TikTok. Frame as tangible progress update to directly counter the budget delay narrative. Include data points and timeline.
4
Engage competitor vulnerability window strategically
Position infrastructure accomplishments in contrast to Opposition Block's criticism. Share of voice advantage is currently at its peak — best moment in 30 days for proactive positioning.
Analytics
Deep-dive metrics · Sentiment · Demographics · Competitors · Keywords
Sentiment distribution
Positive74%
Neutral17%
Negative9%
Net reputation score (NRS)
+65
↑ +11 vs last week
Share of voice
Santos75%
Opposition25%
Engagement rate
6.8%
↑ +1.2% vs last week
Audience demographics
By age group
13
18
25
35
45
55+
By socioeconomic class
ABC 38%
C1 28%
C2 21%
D 12%
Top keywords with sentiment analysis
| Keyword / Phrase | Mentions | Sentiment | Trend | Top Platform | Reach |
|---|---|---|---|---|---|
| infrastructure bill | 1,847 | Positive | ↑ +23% | Facebook, TikTok | 1.2M |
| education reform | 1,203 | Positive | ↑ +18% | Facebook, LinkedIn | 842K |
| budget delay | 987 | Negative | ↑ +340% | Reddit, Twitter/X | 421K |
| senator endorses | 876 | Positive | ↑ +12% | Facebook, Instagram | 378K |
| senate vote today | 743 | Neutral | → stable | Twitter/X, Facebook | 201K |
| accountability needed | 432 | Negative | ↑ +87% | Reddit, Twitter/X | 89K |
| #SantosForPH | 1,102 | Positive | ↑ +44% | TikTok, Instagram | 967K |
Reports
Scheduled and on-demand reports · PDF · PPTX · XLSX · Word
Daily monitoring report
AUTO · every day at 8 AM
24-hour sentiment summary, top mentions, alert recap, KPI snapshot.
PDFEmailActive
Weekly performance report
AUTO · every Monday at 7 AM
7-day trend analysis, sentiment movement, top mentions, influencer recap, recommendations.
PDFPPTXActive
Crisis response report
ON-DEMAND · crisis triggered
Real-time crisis documentation, timeline, response audit, resolution tracking.
PDFOn-demand
Report history
| Report name | Type | Generated | Period | Format | Action |
|---|---|---|---|---|---|
| Weekly performance — Jun 4 | Weekly | Jun 4, 2025 · 7:00 AM | May 28 – Jun 4 | ||
| Daily monitoring — Jun 3 | Daily | Jun 3, 2025 · 8:00 AM | Jun 3 only | ||
| Initial assessment — Santos | Assessment | May 28, 2025 · 2:14 PM | May 21 – 28 | ||
| Monthly executive brief — May | Monthly | Jun 1, 2025 · 6:00 AM | Full May 2025 | PPTX |